Becoming a booking agent may be difficult. You would need to be a consistent hard worker to make this career or business become prosperous and rewarding.
Booking agents can also be called as bookers, talent agents or talent managers who are responsible in securing a project for their talents. These could be singers, actors, models, writers and artists. These hard working people have provided the famous personalities who are now making tons of money for the entertainment industry. If you have a good taste, passion for making deals and enthusiasm on discovering new faces and talents, you could make a great booking agent.
Here are the steps on becoming one:
Get an experience on promotions
One way to have knowledge on promoting someone is to have an experience with sales and marketing. As a booking agent, you would need to sell your talents to different institutions, productions and other companies to help them become famous and commission money from their income.
Know where to sell
If you are managing a band or singing artist, both of you can start on bars and restaurants. Getting a regular contract is a nice opportunity but watch out for bigger ones. The same goes for other areas such as acting, writing and modelling.
Build your network
Establish a good relationship with bar owners or directors and producers of different kinds of shows. As you grow older, you will get to know a lot of people and some are very influential when it comes to the entertainment industry. Get to know these personalities and promote your talents when you get the chance. If you build your talent’s career you are making a name for yourself as well. Maintain these bonds for as long as you are in the booking business.
Start a booking agency
Once you found your business to be expanding and you were able to establish a name on a particular industry, open up a new booking agency. Review state labor laws for employment agencies, get an entertainment lawyer and register your business. Publish a name in the newspaper or if you have enough budget, invade the TV, billboard and magazine ads.
Search for more talents
Aside from ads, you can announce or hold talent search contests. Nowadays, many young people are aspiring to be artists and will do their best to get noticed. Work hard on searching for projects and don’t forget to use your connections. Join associations for a higher chance of winning different projects for your talents. Make sure that you get your commissions and bonuses.
You do not need a bachelor or a master’s degree if you want to be a booking agent. Acquaintance, camaraderie, taste for talents or good looks and irresistible interpersonal skills are what you need to become a success on this particular profession.