Having a business, whether small or corporate, is a truly big help against financial risk. Today, there are lots of Americans who engage themselves in entrepreneurship. The type of business can be easily decided since you base it to the demand and the best interest of people.
But after all the planning and decision making about establishing a business, many arrived at the difficulty of naming it.
To help you get through with this important part of your decision making, enlisted below are simple techniques on how to name a business.
It should be original
Never name your business a copycat. Though business names nowadays are unknowingly the same with other business names around the country, yet it connotes bad impression to customers.
Originality truly matters to them because it suggests that products and services are genuine as well.
To avoid similarities, you need to do thorough research. This will also avoid naming your business with a copyrighted name which would really be a headache in the future.
It should be unique
Unique names are safe and far from having a similar name with others. This can be done through combining your name and the name of your wife or with your children. Picking up names from myths or legendary characters are also good to come up with a unique business name. Make sure that the attributes relate to the nature of your business or what you want to convey.
- Terra Gardens -a Flower Shop (Terra is a Greek name for “Mother Earth”)
It should be engaging
Meaning, your business name has something to say to anyone who reads it. It triggers curiosity to customers or something alluring. Some business establishments put a slogan or words after the business name usually seen below. Some also make use of long names playing with words.
- The House of Lady L (a furniture shop)
- Transcend…shop of innovation (a computer shop)
It should be Google-free
This is in support of avoiding 100% similarities of any business name or brand. It means that the moment you search for your business name on the web, there’s nothing that used the name yet. Then you are free to use it.
Register it immediately to make the name official and legal for the local and federal government to acknowledged.
It should sound good
Sooner or later, your business will become famous especially if you have constant customers. They will start to refer your goods and services to their close friends or to anybody. Thus, it should sound good or obscuring for anyone who asked for your business name. When people say “What is that?”, “Really.” or “Wow.”, you got a good response.
In this world where poverty and economic recession have its way through everything, relying on your job is not really safe. It can also be taken away from you. It is good for you to have another source aside from debt-causing pain financial institution. Start up a business and name it efficiently.